General and specialty dental. New-patient focused websites with insurance display, smile galleries, and SEO that wins your zip code.
Need just a website? Buy one outright ($2,500 / $3,500) →
Dental marketing is one of the most competitive verticals in local search. Your average mid-size city has 40+ general dentists fighting for the same Google 3-pack spots, plus orthodontists, periodontists, oral surgeons, and pediatric specialists carving out their own niches. Insurance acceptance and procedure pricing are usually opaque, which means new-patient research starts with anxiety and ends with whichever practice answered the trust questions fastest.
We build dental sites that answer those questions in the first 15 seconds. Insurance accepted (with logos). Procedures offered. New patient experience explained step by step. Before/after smile gallery that loads fast. Online booking or new-patient form on every page. The visitor decides whether to call before they finish scrolling.
If the answer isn't on your homepage above the fold, the visitor bounces to the next dental site that does answer it. We surface insurance accepted with carrier logos in a visible spot — or, if you're out of network on most plans, we explain your superbill / reimbursement workflow clearly so visitors understand what they'd actually pay.
Practices that pretend the insurance question doesn't exist convert 30–50% worse than practices that just answer it up front.
"At ABC Dental, we offer state-of-the-art Invisalign treatment..." Every Invisalign page on every dental site reads identically. Google notices. So do patients. We rewrite procedure pages in plain language with specifics: what the treatment involves, who it's right for, what it costs (range), what the recovery looks like, common alternatives. Patient-facing copy that ranks AND converts.
Stock dental photos are a red flag for sophisticated patients. They've seen the same iStock smile on 200 dental sites. Real before/after photos — with patient consent and proper HIPAA-safe framing — build trust in a way stock never will. We help you set up a workflow to collect and display real cases as you produce them.
Citation cleanup, review velocity (you need 50+ Google reviews to compete in most metros), Google Business Profile optimization, and consistent on-page SEO. Our SEO Essentials+ at $649/mo is the right tier for most dental practices — the cadence required to outrank entrenched competitors.
If a visitor's first action is checking your insurance list, optimize that workflow. We build a homepage carrier logo strip that's visible without scrolling, a dedicated "insurance and financing" page with clear out-of-pocket scenarios, and lead forms that ask for insurance carrier so your front desk pre-checks coverage before the call.
Most toothache searches happen evenings and weekends. An AI Agent on your site can triage the urgency (is it bleeding, swollen, fever?) and capture contact info for Monday morning triage. $49–$299/mo and pays for itself the first time it books a same-day filling.
Most dental practices shops pick a Small Business Marketing Package. One bill, one team, all the marketing services bundled, and the matching website is free with the 12-month commitment. If you'd rather pay once for just the site and add services later, the one-time options still work the same way they always have. Pick whichever fits your books.
12-month commitment. Setup fee equals one month of service. No refunds. Cancel after month 12 with 30 days notice. Better Accelerator, better website.
Pay once. Hosting and ongoing services priced separately and added when you want them.
Already have a site that works? Add one service. No package required.
Yes via third-party scheduling tools (LocalMed, Yapi, Weave, Adit) that bridge to those PMSes. Direct integration with the PMS itself is usually neither possible nor necessary — the scheduling layer handles it.
If you're running paid ads (Google Ads), week one. If you're relying on SEO, 3–6 months for early signal in less competitive markets, 6–12 months for competitive metros. The on-page conversion improvements (clearer insurance, faster booking) usually move existing organic traffic in the first 30 days.
The general contact forms we build are designed NOT to collect PHI. For actual new patient intake (medical history, etc.), we integrate with HIPAA-compliant tools like LocalMed, Yapi, or your PMS's patient portal. We don't store PHI on the website itself.
Yes. The Essentials Pro tier ($3,500) handles multi-doctor, multi-location, and specialty (ortho + general, for example) practices well. Each doctor and location gets its own page for local SEO.
Pick a plan, send us your content, and we'll have your dental practices site live faster than most agencies can return a quote. Subscription or outright. Call (303) 625-6300 or pick a plan right now.
Twenty deep specialties — from attorneys to RV parks to motorsports.
